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Social Media Marketing

Trying to navigate the social media jungle? Here you’ll find news, tips and insights about Facebook, Pinterest, Twitter and more to help business owners and marketers.
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Social Media Examiner
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How to Research Buyer Personas for More Successful Marketing Campaigns : Social Media Examiner
Do you market to multiple buyer personas? Wondering how to be sure youre marketing to each audience segment in the right way? In this article, youll learn how to research buyer personas to reveal preferences and behaviors that will help you deliver suc
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LinkedIn Marketing: The Ultimate LinkedIn for Business Guide : Social Media Examiner
Articles and resources to help beginner, intermediate, and advanced marketers use LinkedIn profiles, video, ads, analysis, and more for business. via @smexaminer #SocialMediaExaminer #SocialMedia #LinkedIn
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How to Reduce Your Facebook Ad Spend With Smart Targeting : Social Media Examiner
Want to lower your Facebook ad costs? Looking to improve your Facebook ad targeting? In this article, you�ll discover three ways to build highly targeted Facebook audiences based on niche interests. #SocialMediaExaminer #Facebook #FacebookAds #SocialMedi
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How to Get Results From Facebook Ads on a Budget : Social Media Examiner
Do you want to get results without spending a lot of money? In this article you'll learn how to set up your Facebook ads to generate big results on a small budget.
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5 Free Ways to Build Your Personal Brand on LinkedIn : Social Media Examiner
Do you want to build your visibility on LinkedIn? LinkedIn can help you build a professional presence that showcases your work to the people you most want to connect with. In this article, youll discover five free ways to help you build a personal bran
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How to Use Instagram Hashtags for Business: A Strategy for Visibility : Social Media Examiner
Wondering which hashtags your business should be using on Instagram? Want to know how many hashtags to use for the best results? In this article, youll discover how to use hashtags for maximum effect on your Instagram posts. #SocialMediaExaminer #Inst
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7 Ways to Track Your Social Media Marketing Activities : Social Media Examiner
Tracking social activity helps you attract a higher-quality following, communicate more effectively and provide content that resonates with your audience. In this article youll discover seven ways to track metrics and improve your social media marketing
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7 Ways to Track Your Social Media Marketing Activities : Social Media Examiner
Tracking social activity helps you attract a higher-quality following, communicate more effectively and provide content that resonates with your audience. In this article youll discover seven ways to track metrics and improve your social media marketing
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How to Easily Create Marketing Videos From Images : Social Media Examiner
Wondering how to market with video without being in front of the camera? Have you thought about creating video from product and brand images you already have? In this article, youll find two affordable ways to create engaging videos for your business
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Social Customer Care: Why Marketers Should Care : Social Media Examiner
Learn how businesses can offer reactive and proactive customer care, and discover ways humor and convenience in customer care help marketers. via @smexaminer #SocialMediaExaminer #CustomerService #SocialMedia
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23 Cool Tools for Social Media Marketers : Social Media Examiner
Looking for apps to add to your social media marketing toolbox? Discover 23 tools shared in the Social Media Marketing podcast's Discovery of the Week. #SocialMediaExaminer #SocialMediaTools #SocialMedia
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6 Tips for Writing Social Media Ad Copy That Converts : Social Media Examiner
Do you want to create more effective social media ads? Wondering how to write ad copy that produces conversions? In this article, you�ll discover six tips for writing social media ad copy that converts. #SocialMediaExaminer #Copywriting #SocialMedia
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How to Use LinkedIn to Connect With Prospects : Social Media Examiner
Do you use LinkedIn to find business opportunities? LinkedIn has a number of features that make it easy to develop relationships with the right prospects for your business. In this article, youll discover four ways to use LinkedIn for business. Via @sm
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How to Create an Instagram Style for Your Business : Social Media Examiner
Want your Instagram feed to reflect your brand? Attracting your target audience on Instagram starts with a well-planned approach to your visuals. In this article, youll discover how to define an Instagram style for your business.Via @smexaminer.
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7 Ways to Improve Your Search Rank With Social Media : Social Media Examiner
Do you want to improve the search rank for your website or blog? Social media and search engine optimization (SEO) are undoubtedly connected and will only become more interdependent in the future. In this article, youll discover seven ways you can use