I found this ad to be very clever due to its unique way of showing that McDonalds is open at night with the spotlights that are shining the light to light up the display create the famous golden arches.
NON TRADITIONAL AD: Guerrilla Marketing. The kissing point is very French romantic style. I wish I know what the whole campaign idea is. If it says the same thing as the big idea says, this guerrilla is a cool idea.
Photo: Vertical Garden Trellis made with painted timber offcuts to look like tall daisies. Design doubles as garden art and a practical vertical frame for climbers. More vertical garden ideas @ themicrogardener.