El Universo: This wonderfully creative ad is simple, relevant and full of life all at the same time. Using the reverse tear drop shape familiar to maps, this ad speaks volumes about making yourself known.
A few years back, New York ad agency JWT came up with this brilliantly creative campaign for razor company Schick. To illustrate "the power of four," they created a razor so sharp, it even shaves the hair off tattoos! Clever and creative.