Revenue management helps to predict consumer demand to optimize inventory and price availability in order to maximize revenue growth. Revenue Management means not selling a room today at a low price to sell it tomorrow at a higher price. Revnue Management also means selling a room at low price today if you do not expect higher demand.
Revenue Management is all about making strategies and processes them in a right direction, in order to generate high revenues. Both customer satisfaction and price balancing play an crucial role in jotel revenue management.