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Gyaru, Identity and Subcultural Capital: The girl in the picture represents a female subculture from Japan called ‘Gyaru’ – a Japanese translation of the word ‘gal’. The young women that participate in this subculture go to extreme lengths to achieve a western ideal of beauty – dying their hair light shades of blonde and brown and using makeup and clothing to create an ultra-feminine look.

This is the most adorable gyaru girl I've ever seen