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It’s the winter months that takes its most violent toll on India’s poor. After long hot summers, the poor are really not ready for the extreme cold that follows. On top of this, street children and beggars are a blind spot we rarely acknowledge. So what we did was dress up street kids in their usual everyday clothes (made from discarded newspapers, sacking, cardboard) and photographed them walking the ramp. This juxtaposition of the usual in an unusual setting, startled and woke people up…

The Winter Collection campaign was developed at Ogilvy & Mather - To of the population in Karnataka, garbage is fashion. Please donate your clothes. New Ark mission of India

Coca-Cola Zero Pyramid

The goal of a Point of Purchase display is to draw attention to a product or promotion in an effort to influence in-store buying behavior.

25 Creative and Brilliant Advertisement Design examples - Advertising Ideas

50 Creative and Brilliant Advertisement Design examples - Advertising Ideas

R*GIL

R*GIL

Cannes Lions Winners :: Cannes Lions Archive

Cannes Lions Archive delivers unlimited award-winning global creative work and talks direct from the Cannes Lions International Festival of Creativity.

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