Psychic paper in books. My books would have more hot dudes doing romantic yet dangerous things than they do. Though I do believe that is the reason some people don't read - they just don't have the imagination.
"Except that Pride & Prejudice or CatCF didn't come out until several years after PotC, so they weren't Elizabeth Bennet or Willy Wonka yet. You could say Edward Scissorhands for Johnny." --> Still funny.
It's funny because my friends' phones are always at like at the end of a school day whereas mine is at like (on a good day) and I tell them they need to get a life even though I waste my battery reading manga and fanfictions XD