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Big data mostly used to achieve customer-centric outcomes #marketing #statistics - Big data se usa sobre todo para conocer mejor al consumidor

Nearly half of IT and business professionals reported that as their primary goal for Big Data this year. That was more than twice the number who cited operational optimization, with other objectives even farther behind.

Social signals #SEO diagram

social media is very important to your SEO Signals (rankings).

July research from Nielsen indicated that 22% of US smartphone users had made an online purchase via PC after seeing a mobile ad, more than quadruple the percentage who had purchased on their phone. Notably, tablet users were even more likely to buy something on a PC after seeing an ad on their device.

Select Actions Taken After Viewing Mobile Ads According to US Smartphone and Tablet Users, 2012 (% of respondents)

Social Serves Many Purposes for Restaurant Industry Marketers - eMarketer

One-on-one connections, brand affinity among key benefits

Important Attributes When Shopping Online for Personal Care and Beauty Products According to Online Buyers in North America, March 2012 (% of respondents)

Making phone calls is the most popular smartphone activity among users

Top Web and Mobile Properties of 2012—Trends emerge in app preferences of iPhone vs. Android users

Top Web and Mobile Properties of emerge in app preferences of iPhone vs.

Social Media Channels Used to Successfully Place a Candidate According to Staffing Professionals in North America, 2011 & 2012

Wanna get noticed by recruiters? LinkedIn is the place to be. In of staffing professionals successfully placed candidates they found on LinkedIn.

Canada is #2 in the world for Online Videos Reach - eMarketer

In Argentina, Online Videos Reach Far and Wide - eMarketer