In 1967, the Beatles record label contracted Richard Avedon to design these incredible posters. Distribution rights were given to several different outlets in different countries. In the U.S., "LOOK" magazine is where you could order your set with a pullout tab, and send away for your set to come in the mail. They were also distributed in England through the Daily Express and in the rest of Europe through "Stern" magazine. This set of four comes from "Stern" magazine in Germany.