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bordados con lanas - Buscar con Google

This doesn't lead to a webpage, but it looks like hand couching done with chunky wool, embellished with a bit of running stitch .

Abercrombie & Fitch Sweaters - Zip-up sweater from A&F

Shop Women's Abercrombie & Fitch size S Sweaters at a discounted price at Poshmark. Description: Gray zip-up sweater with multicolored flowers. Sold by Fast delivery, full service customer support.