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Dove campaign

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Self Care Brand

Confident Woman

Creative Agency

Body Positivity

Dove’s bold subway takeover encourages travelers to #FreeThePits

Displayed in ‘the pits of New York,’ the self care brand’s latest work celebrates body positivity ahead of New York fashion week.

While many companies aimed towards females use models who don't represent the majority of women - whether that be in size, ethnicity, age, etc. - Dove's "Real Beauty" campaign uses real women (never models) to show that beauty comes in many forms. I personally like this because it's refreshing and sets Dove apart as a company. Dove Campaign, Dove Products, Dove Beauty Cream, Dove Cream, Dove Shampoo, Dove Beauty, Western Australia, Fashion Beauty, Bring It On

Dove Beauty Cream

Western Australia

Dove Campaign

While many companies aimed towards females use models who don't represent the majority of women - whether that be in size, ethnicity, age, etc. - Dove's "Real Beauty" campaign uses real women (never models) to show that beauty comes in many forms. I personally like this because it's refreshing and sets Dove apart as a company.

Dove Beauty Campaign

Real Beauty Campaign

Dove Real Beauty

Emotional Branding

Beauty Campaign

Why Dove’s Real Beauty Campaign Was So Successful

By Emily Rogers, Media Analytics Executive Dove real beauty campaign, personal care campaigns, successful campaigns, Dove Sketches, Dove beauty campaign goal

DOVE — Sophie Green // Dove Beauty Campaign, Dove Ads, Dove Campaign, Dove Real Beauty, Photo Campaign, Dove Beauty, Beauty Portraits, Campaign Photography, Womens Month

Dove Beauty Campaign

Dove Real Beauty

Beauty Portraits

Campaign Photography

DOVE — Sophie Green //

DOVE — Sophie Green //

Dove. Vogue, 2005. This ad fulfills the self- esteem concept. It is made to make the person viewing the ad feel better about themselves by showing them that everyone is beautiful in their own way. Dark Hair, Dark Hair Woman, Dove Commercial, Real Beauty Campaign, Dove Real Beauty, Beauty Campaign, Hair Woman, Real Beauty, Model Hair

Dark Hair Woman

Dove Commercial

Real Beauty Campaign

Dove Real Beauty

Beauty Campaign

Dark Hair

Dove. Vogue, 2005. This ad fulfills the self- esteem concept. It is made to make the person viewing the ad feel better about themselves by showing them that everyone is beautiful in their own way.

Different Body Types

Social Campaign

Digital Campaign

Why Dove's new #ShowUs campaign is groundbreaking for women in media | IMAGE.ie

Dove is on a mission to change all of that. Their innovative (and frankly, pretty genius) #ShowUs Project is tackling the lack of representation of different body types in the media from the inside out.

Dove Campaign for REAL Beauty: freckles. are. beautiful. <3 Real Beauty Campaign, Dove Campaign, Dove Real Beauty, Freckle Remover, Beautiful Freckles, Freckle Face, Beauty Spot, Real Beauty, Real Women

Real Beauty Campaign

Dove Real Beauty

Freckle Remover

Beautiful Freckles

Dove Campaign for Real Beauty

“Imagine a world where beauty is a source of confidence, not anxiety" I was doing some research for one of my other classes and stumbled upon this marketing campaign... I really like that while marketing their products, Dove is sending a positive message to young girls all over the world... so, I decided to pick it as my topic for this week's blog. The Dove Campaign for Real Beauty was created to help girls and women of all ages understand and embrace their sense of self-beauty and to…

Real Beauty | Dove Campaigns - Dove | Dove Black Women, Beauty, Dove Campaign, Attack Of The Clones, Real Beauty, Print Ads, Real Women

Attack Of The Clones

Real Beauty

Find out about the CROWN Act and how Dove is working to eradicate racial discrimination.

Pin for Later: Dove's New Body-Positive Campaign Will Make You Think Before You Tweet This is the first screen you see in your beauty analysis. Twitter Design, Dove Beauty Campaign, Dove Campaign, Male Friendship, Strategy Meeting, Negative Words, Dove Men Care, Best Ads, Word Find

Dove Beauty Campaign

Male Friendship

Strategy Meeting

Dove's New Body-Positive Campaign Will Make You Think Before You Tweet

Pin for Later: Dove's New Body-Positive Campaign Will Make You Think Before You Tweet This is the first screen you see in your beauty analysis.

Dove is well-known for its ads, changing the idea of the stereotypical model. With a lineup of various body shapes and sizes, Dove's ads reach a wide demographic and make average women feel represented. Building self-esteem is Dove's goal and with their Real Beauty campaign, a bar of soap has transformed into a symbol for healthy body image. http://www.nytimes.com/2008/07/07/business/media/07dove.html Advertising Appeals, Dove Commercial, Real Beauty Campaign, Dove Campaign, Dove Real Beauty, Powerful Advertising, Beauty Campaign, Firming Lotion, Healthy Body Images

Advertising Appeals

Dove Commercial

Real Beauty Campaign

Dove Real Beauty

Powerful Advertising

Beauty Campaign

Healthy Body Images

Advertising Appeals

Dove is well-known for its ads, changing the idea of the stereotypical model. With a lineup of various body shapes and sizes, Dove's ads reach a wide demographic and make average women feel represented. Building self-esteem is Dove's goal and with their Real Beauty campaign, a bar of soap has transformed into a symbol for healthy body image. http://www.nytimes.com/2008/07/07/business/media/07dove.html

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