1910 poster = Coca Cola promised this was a 'healthful' drink !! ( When original recipe was permitted = originally contained ACTUAL COKE DRUG = to get users addicted to their beverage !! ) By 1910 a new recipe that tasted the same but minus the 'COKE ' was promoted as now healthy ( like some isotonic sports drinks do now !! ) Then again Cigarette companies during this period in advertising history , promised the health benefits of cigarettes / smoke your way to health !! Great years for ad men ❗